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OEM Manufacturer
and its Benefits





Roasted Coffee Beans

Roasting coffee beans is considered an art, as the roaster needs to determine when the process has brought the beans to their peak of flavor. Roastmasters often prefer to follow a "recipe" or "roast profile" to highlight certain flavor characteristics.

Coffee roasters use names for the various degrees of roast, such as Cinnamon Roast, Vienna Roast, American Roast, City Roast and French Roast, for the internal bean temperatures found during roasting.

But terms used to describe this process are not uniform, so you can not always count on them to tell you what your brew will taste like. Unless you have decided on the roast type, the best way to know what you like is to sample the various roasting options available.

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Raw Green Coffee

Defects found in raw green coffee beans can be anything from unripened beans, to broken or discolored beans, to stones, twigs, or any foreign matter. Higher quality coffee is more carefully sorted to remove all of these defects. The greater the number of defects found in a lot of coffee, the lower the grade.


prebroasted green coffee

Cinnamon Roast Coffee

At this yellow stage the moisture content in the coffee beans begins to be released from the coffee and usually you will see steam arising from the roast. By now the humid grassy smell should normally be in the surrounding air. This is a very light roast level, immediately before first crack. Light brown, toasted grain flavors with sharp acidic tones, almost tea-like in character.

cinnamon roast coffee

New England Roast Coffee

New England Roast smells like a baked bread smell or something like toasted grain. This is commonly referred to as the light brown stage. Moderate light brown, but still mottled in appearance. Some specialty roasters perfer this roast as it highlights the origin characteristics as well as complex acidity.

new england roast coffee

American Roast Coffee

American roast coffee beans tend to be medium roasted, creating a moderate brew with a lively flavor that is not too light or heavy. Medium light brown, towards the end of first crack. A common roast for some single origin coffees. Most commercial coffee in the U.S. is roasted to a very light roast called American. This roast produced a palatable cup of coffee.

American roast coffee

City Roast Coffee

Medium brown City Roast is common for most specialty coffee. It is Good for tasting the varietal character of a bean. City Roast coffee has completed the First Crack, and has been allowed to brown up slightly, but the Second Crack has not sounded yet. Notice the slightly rough texture of the coffee surface with darker lines. At this point the coffee has expanded from the First Crack

City roast coffee

Full City Roast Coffee

Full City roast stops where the coffee beans had shown signs of 2nd crack. The actual temperature that second crack normally occurs is higher at 446 degrees f of internal bean temperature. A Medium dark brown appearance with occasional oil sheen, roast character is noticeable at the beginning of second crack. This is also a common roast level for espresso blends.

Full city roast coffee beans

Vienna Roast Coffee

Vienna Roast is characterized by small spots of oil on the bean's surfaces and a lightly deeper color than American Roast. This oil comes from within the coffee bean, is brought to the surface due to prolonged roasting time. The greater presence of such oil is what gives dark roasted coffee its distinguishable taste.

Vienna roast coffee oem

French Roast Coffee

French roasted beans are darker than Vienna roast and a bit oily with a hint of smokiness. Unlike the Italian roasted coffee beans that are black to the point of being carbonized, their flavor is extremely smoky and oily. French Roast creates a deep heavy flavor, some of the more subtle flavors of coffee will be hidden by the dark roasted smokeyness.

oem french roase coffee beans

Spanish Roast Coffee

Extremely dark brown in color, nearly black and very shiny appearance with thinner body that is very charcoal, tar toned and flat. At this point the coffee's flavor-contributing compounds are very much degraded, the coffee's cellular matrix is completely ruined and the soluble solid content is diminished. The cup will taste absolutely "thin"

Spanish roast coffee

Coffee Cherry

The coffee cherry matures for about 5-6 months on the branch! During this period it is susceptible to damage from weather, rain (or lack thereof), hail, insect damage, etc. The cherry must be ripe when picked, which is why all quality coffee is harvested by hand because a branch contains ripe and unripe fruit simultaneously so hand picking is unavoidable

Coffee cherry



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Why OEM Manufacturer?

OEM Manufacturing
and its Benefits

There are many reasons why companies outsource their production to OEM manufacturer. They can save on capital costs because they do not have to pay for a facility and the equipment needed for production. They can also save on labor costs such as wages, training and benefits. Some companies may look to contract manufacture in lower-cost countries, such as China or Malaysia for cost effectiveness.


For large companies that are trying to extend into new markets without any immediate plan to build own facility, contract manufacturing may be a good choice. For small companies, an OEM manufacturer may be an answer to an economical way to get started without large capital investment in manufacturing facility. On the other hand, these companies can take advantage of the skills that they may not possess which the OEM manufacturer does.


The OEM manufacturer is likely to have good relationships formed with raw material suppliers and with industrial standards within their production to the advantage of the company. Contract Manufacturer usually have multiple customers that they produce for and because they are servicing multiple customers, they would likely be able to offer reduced costs of raw materials through economies of scale.

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